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Saturday, May 18, 2024

Oreo Releases New ‘Star Wars’ Cookies

This new Oreo collab is actually out of this world.

For the primary time ever, the enduring chocolate sandwich cookies are representing a galaxy far, distant, with a branded Star Wars partnership, in collaboration with Lucasfilm. 

Particular Version Star Wars Oreo Cookies will probably be obtainable in two symbolic iterations, although each cookies could have the identical Star Wars packaging. Cookie lovers gained’t know which aspect of the Power they’re on till they open their packs of Oreos and see if the creme inside represents the darkish aspect or the sunshine aspect. 

Future awaits through pink or blue creme, infused with “kyber” sugar crystals impressed by the crystals present in a Lightsaber. Cookies will additional evoke the theme, with characters embossed within the chocolate: Darth Vader, Darth Maul, and a stormtrooper will probably be depicted on darkish aspect cookie packs, and Luke Skywalker, Yoda, and Princess Leia will probably be on the sunshine aspect cookie packs. Followers can look carefully earlier than indulging within the treats — 20 characters complete seem on the particular version sandwich cookies, with 10 characters repeating throughout each forms of cookies. 

The brand new cookies, which will probably be branded with each Darkish Facet and Mild Facet characters, will probably be on retail cabinets by June 10.

Lucasfilm Ltd. / Mondelez Worldwide, Inc.

“Pairing two tremendously liked communities to launch the Star Wars Oreo Cookie Packs has been an incredible expertise,” stated Nicole Fischer, senior model supervisor for Oreo in the US. “We’re persevering with to make strides to cement our model’s cultural relevance through strategic collaborations. We hope followers see how a lot we liked bringing their favourite tales to life, and that they’ve enjoyable discovering the small print we’ve included at each touchpoint.” 

Earlier than you tear open the packages, benefit from the authentic character paintings, replicated from a portray by illustrator Greg Hildebrandt, an iconic Star Wars poster artist since 1977. Will unopened or preserved packaging be an eBay moneymaker? Perhaps. 

The brand new Star Wars Oreos will probably be obtainable for presale on-line beginning on Thursday, Might 30.  Go to www.oreo.com/starwars to order. The cookies will even start rolling out at retailers nationwide beginning on Monday, June 10, and will probably be obtainable whereas provides final. 

It’s already been a giant 12 months for Oreo lovers. 

In April, Oreo introduced a brand-new, limited-edition cookie in partnership with Bitter Patch Youngsters. The golden, cream-colored cookies are playfully speckled with multicolored flecks of the tart sweet within the creme filling, for a candy and bitter chunk with some crunch. In March, Oreo’s house dunk cookies launched in honor of the Complete Photo voltaic Eclipse, providing a cosmic creme filling with pink and blue swirls. Three new Oreo mint frozen treats additionally hit the freezer aisle in March, in honor of St. Patrick’s Day and Oreo debuted its churro cookie taste simply in time for spring.

That each one means loads of cookies to snack on when Star Wars: The Acolyte begins streaming on Disney+ this June 4.

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